senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

You Can Now Order a Mystery Box of Tat from NY's Canal Street

17/12/2018
PR
New York, USA
172
Share
Agency Highfield offers up the chance to gift a box of endearingly rubbish junk this Christmas
When in New York, Canal Street is a must-visit. The strip from Chinatown through SoHo is worth seeing if for nothing other than its joyously useless tchotchkes, questionable fashion items, outrageous t-shirts and NY-centric souvenirs. And now, thanks to creative agency Highfield (located just around the corner from the famous strip of shady stores), anyone anywhere can send a 'Canal Street Mystery Box' to an unsuspecting recipient this holiday season.

The only catch? You get what you get.

Here’s how it works: Highfield fills up boxes with a random assortment of Canal Street loot: gems like outdated fidget spinners, way too many 'I LOVE NY' t-shirts, a curiously inexpensive watch, an expletive-laden t-shirt, an overpriced squishy toy, a 'top of the line' Jesus piece or a really slick belt. Without knowing its contents, the giver selects their box from the web store, priced at either $25, $50 or $100. Highfield then sends the box to your friends, loved ones or co-workers. And just like all good Canal Street purchases, there are no returns.

100% of all Canal Street Mystery Box proceeds go to local charity Womankind, a local charitable organization supporting survivors of gender-based violence.


Place your order now at: http://canalstreetmysterybox.com.

“Canal Street Mystery Box is our love letter to one of New York’s grandest thoroughfares,” said Highfield co-founder, Matthew Gardner. “Being this close to so much awesomely useless stuff has given us an almost unfair creative advantage. It’s time we shared with the rest of the world.”
SIGN UP FOR OUR NEWSLETTER
Work from AJM
Save Us from the USA
Change the Ref
10/07/2024
22
0
Save Us from the USA
Change the Ref
10/07/2024
19
0
Joy Ride
FootJoy
04/04/2024
12
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0