Woven and the Solo House Announce Strategic Partnership

Left Richard Glennie managing director, Woven and right. Andrea Zini founder, The Solo House

​Woven, the Amsterdam-based creative agency, and The Solo House, a premier production company based in Bologna, today announced a strategic partnership designed to reshape how brands engage with audiences across sport, fashion, sustainability and design innovation.

Built for a new era of marketing disruption, the partnership merges two culturally attuned, complementary powerhouses into a singular agile offer. At its heart lies a shared commitment to integrated storytelling - bringing together creative excellence, strategic insight and world-class production under one roof.

This cross-border collaboration is uniquely structured to break down silos that traditionally exist between creative and production services. The result is a streamlined, full-service solution capable of responding with speed, creativity, and operational precision.

With a footprint that spans Europe and the UK and a network of top-tier creative talent, Woven and The Solo House are positioning themselves as go-to partners for brands seeking a cohesive vision - from strategy to execution. The combined team offers a deep well of experience across digital, PR, social, experiential, and content production.

Between them, Woven and The Solo House have partnered with some of the world’s most influential brands, including Nike, Adidas, Off-White™, Palm Angels, Diesel, Armani, C.P. Company, O’Neill and Under Armour. Their work reflects a nuanced understanding of global youth culture, sustainability and the evolving expectations of modern consumers. The depth of their creative collaboration reinforces the partnership’s ability to deliver distinctive, emotionally intelligent campaigns that resonate globally. Recent campaigns include:

 - A global running campaign for Under Armour, showcasing the power of resilience in sport

 - A visually rich lifestyle campaign for Reebok, tapping into fashion’s crossover with athleticism
- Collaborations with renowned creative talent including London-based director Salim Adam, photographers David Sims, Hanina Pinnick, Lyssa Thieffry and the legendary Paolo Pellegrin

Richard Glennie, Managing Director of Woven commented: “Having worked in-house for brands like Nike and agency-side with TBWA and Hill & Knowlton, I know how fragmented the marketing landscape has become. Our partnership is a commitment to independent thinking and an integrated approach - offering clients a seamless alternative to the traditional advertising agency model.”

Andrea Zini, Founder of The Solo House added: “We bring not just executional muscle, but a creative mindset that’s rooted in deep cultural insight. From bold campaign concepts to data-led strategy and high-impact production, we offer clients a full-service model that’s both agile and global in reach.”

In a time when agility and authenticity are paramount, the Woven x Solo House partnership is designed to help brands cut through complexity - providing scalable, future-ready solutions anchored in creativity and grounded in real-world impact.