We Are Pi Wins Edgard & Cooper European Pet Food Account

Edgard & Cooper, one of Europe’s fastest growing high quality pet food brands, has appointed Creative Innovation Consultancy WE ARE Pi for their next brand building campaign.

Following a competitive pitch We Are Pi will partner with Edgard Cooper on strategy and communications as the brand expands, looking to establish its story and credentials with new audiences across Europe.

Louis Chalabi, co-founder and CMO at Edgard Cooper says, “We were looking for a partner to co-create our next big brand building campaign, a partner that clearly understood and aligned with our progressive viewpoint on pets and what we stand for. We felt the team at We Are Pi we're the right people to create this for us!”.

Patrick Garvey, founding partner and MD at We Are Pi adds, “We’re excited to partner with Edgard Cooper to help them deliver against their ambitious plans to grow the brand on a path to expanding the business and positively disrupt the category.”

Edgard & Cooper recently gained fame after featuring in Netflix hit show Emily In Paris.