Wasserman Experience Adds Neil Robinson

Wasserman Media Group has appointed Neil Robinson as Group Account Director; within the group’s experience division.
 

Robinson will head up the Vodafone account team, reporting directly in to Paul Saville, Joint Head of Wasserman Experience (UK).
 

Robinson joins Wasserman Experience from integrated advertising agency Cheil, where he was responsible for the development and implementation of all experiential campaigns for Samsung Mobile UK, including its sponsorship activation of the Olympics.
 

Prior to Cheil, Robinson spent 12 years at Making Waves Communications, and has worked with clients including Levi’s, Motorola, Sony PlayStation and Orange.
 

Saville said:  “This is an exciting time for the Wasserman Experience, and Neil joins at a point when we’re putting an ambitious growth strategy into place. He brings immense expertise and impeccable management skills that we’ll be harnessing to get the best for our clients.”
 

Robinson added: “The Wasserman/Ignite team is one I’ve admired for years, for its insight, creative prowess and outstanding execution – it has delivered some of the industry’s leading experiential campaigns and I can’t wait to get stuck in.”