VGBND Appointed to the AICP Awards Committee

We're happy to announce that VGBND has been officially appointed to the prestigious AICP Awards Committee for 2025. This marks a significant milestone in our commercial production journey. Additionally, Lorenzo Benedick will represent our film production service expertise as a judge in the Student Commercial Category. Through this role, we reinforce our commitment to elevating industry standards and mentoring emerging talent in commercial filmmaking.

The Cultural Impact of AICP Awards in Film Production

What makes these awards especially significant is their cultural preservation value. Indeed, the AICP Post Awards are preserved in the state-of-the-art archives of The Museum of Modern Art's Department of Film. This includes both the AICP Show (The Art and Technique of the Commercial) and the AICP Next Awards.

As a result, outstanding commercial production work is not merely celebrated in the moment. Rather, it is preserved as cultural artifacts for posterity. Therefore, future generations of filmmakers and researchers will be able to study these masterpieces. In addition, the collection remains available for use or exhibition by the museum's curators.

How the AICP Awards Preserve Commercial Production History

For those interested in exploring award-winning commercial production works, there's an accessible resource. Specifically, all individual pieces and complete annual editions can be viewed at www.aicpawards.com. This is the official AICP Awards Archive website.

This comprehensive digital archive serves as both an educational resource and a historical record. Consequently, it showcases how commercial production techniques have evolved over time. You can observe how styles and approaches have transformed throughout the years.

International Recognition in Commercial Film Production

A notable aspect of these awards is their global reach. Above all, international entries are eligible in all categories. This ensures that post-production talent is recognised worldwide. As a result, this international perspective creates a truly global standard for excellence. Hence, it encourages cross-cultural creative exchange and innovation in the field.