Urban Deer Are On the Loose in JWT & Jonathan Glazer's Canon Spot

JWT London unveils the second story of the Canon Come and See campaign: the “urban deer”. In the first day of Christmas the quiet and unseen TV ad contrasts with the busy and loud surroundings.

The film shows a herd of deer exploring residential streets close to Epping Forest, south-east England. Whilst locals sleep sound in bed at night, deer roam the peaceful housing estate, owning the night.

This second story adds a layer of content to the Come and See campaign and invites, once again, consumers to look deeper at the world and capture the stories that unfold all around, every day.

The film was produced and directed by critically acclaimed English filmmaker, Jonathan Glazer.