The fourth regional round of judging at this year’s Immortal Awards took place on Tuesday, November 7th as the LATAM jury met in Mexico City.
Supporting this year’s LATAM jury and allowing it to be judged in person for the first time ever, The Lift hosted the session which saw eight jurors from across the region meet to decide which projects from the 21-piece shortlist would go through to the final, global round of judging as LATAM Finalists.
The jury selected six projects to go forward to the next round of judging, in which they will compete against the Finalists from the other regional jury days.
The Immortal Awards 2023 LATAM Finalists are:
LALCEC - The Postponed Day (submitted by Grey Argentina)
Makro Colombia - Life Extending Stickers (submitted by Grey Colombia)
NotCo - We Didn't Write This Campaign (submitted by MRM Chile)
Plaza Vea - Redesigning for E-nclusion (submitted by Fahrenheit DDB)
Poker Beer - Influencers' Friends (submitted by DDB Colombia)
Regal Springs - Heaven Fish (Ogilvy Honduras)
The six projects now have a chance of winning an Immortal Award or picking up a Commendation at the global jury day on Thursday, December 7th. They will be joined by the seven Europe Finalists, six MEA Finalists, three North America Finalists, as well as the forthcoming Finalists from the Asia and ANZ jury sessions. To check out all the Local and Regional Immortal Awards Finalists that have already been announced, click here.
Those on this year’s LATAM jury were: Alejandro Bermúdez, executive creative director, McCann Mexico; Joaquin Campins, chief creative officer at BBDO Argentina; Rafa Dominguez, chief creative officer at MullenLowe SSP3 Mexico; Marcela ‘Mashe’ Estrada, creative director at Ogilvy Health Mexico; Ana Noriega, chief creative officer at FCB Mexico; Alexis Ospina, chief creative officer at Grey Mexico; Vinicius Stanzione, executive creative VP at Leo Burnett Tailor Made; and Chantal Silva Zuniga, digital creative director at DDB Mexico.
The rest of the work that made it to the Immortal Awards 2023 LATAM Shortlist but didn’t make it through to the next round included:
Brand - Title (Entrant)
Apple - Huracan vs Pinata Enchilada (The Lift)
Arcos Dorados / McDelivery - A Second of Happiness (DDB Colombia)
Banana Boat - Nest Domes (Wunderman Thompson Colombia)
Centelsa by Nexans - Self-Sufficient Food Cart (Ogilvy Colombia)
Heinz - Other MCs (Africa)
International Foundation For Reunion - Missing Stock (Wunderman Thompson Colombia)
Music Vibe / Fun Ticket - BlindSeats (MullenLowe SSP3 Mexico)
OMO - Gratitude Is Good (MullenLowe SSP3)
Pilsen Callao - E-nterpreters Season 2 (Fahrenheit DDB)
Reinserta.org - Three (Grey Mexico)
Save The Children - Rain (Grey Mexico)
Trucss - Trucss (Africa)
Tulipan - The Incomplete Story of Pleasure (BBDO Argentina)
University Zumbi dos Palmares - Receipts To Keep Fighting (Grey Brazil)
Xtra Flamin' hot - La Chingada (Primo Content Mexico)
Thanks to our wonderful Immortal Awards partners
The Mill
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