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The Happy Reader Encourages Reading with Joyful Spot That Will Put a Spring in Your Step

31/01/2023
Production Company
New York, USA
53
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The spot was created with Chelsea Pictures and directed by Johan Kramer

Carl Sagan once said that ‘to read is to voyage through time’. In this short, a man starts an exciting trip after reading something interesting in The Happy Reader.

The Happy Reader is a bookish magazine for avid readers, a collaboration between Penguin Classics and Fantastic Man.

The film was directed by Dutch director Johan Kramer, shot on 35mm film by young director of photography Katja van den Broeke and choreographed by Nicola Balhuizen Hepp of The Movers.

Johan Kramer said “It’s one of my favourite things in life and a desperately needed escape: having a coffee on my own in a lively place with something nice to read. Since the launch of this amazing magazine, I’ve been a fanatic happy reader of The Happy Reader and I consider this film as a nice tribute to this initiative to promote reading”.

Production
Editorial
Music / Sound
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