The Essential List: Jordan Smith
As head of new business at MINT Films and an unofficial coffee critic, Jordan is always brewing fresh ideas while connecting with clients and hunting down the next exciting project.
Currently focused on driving business development at Mint Films across AUNZ and expanding into the APAC market, he’s committed to building strong relationships with agencies and brands, collaborating closely to create cinematic campaigns that resonate with audiences both nationally and globally.
Lifestyle
- Place of birth: Cyprus - I’m an army baby.
- Hometown: Manchester, UK. Yes, I support United.
- Staycation: My apartment - mortgages are expensive.
- Vacation: Hawaii - Honolulu. The best Pina Colada you can get.
- Pet: Not yet. Although I did have three pet meerkats (Merlot - pictured, Chablis, and Horrid Henry) and two chinchillas (Chinny and Minny).
- Place of workout: King Beats Fitness or McDonald's.
- Good Habit: ADHD.
- Bad Habit: ADHD.
- Mode of transport: Legs - cars are expensive, trains are unreliable, and Ubers give me motion sickness.
- Bonus Travel Essential: Melatonin and a good eye mas… zzzz.
Culture
- Musician: Depends on the day. If I’m in a good mood, maybe some Rihanna, Busted, or Bruno Mars. If I feel like crying in the shower, it’s mostly a mix of Adele, Sia, and Lewis Capaldi.
- Commercials / music video director: The Directors here at Mint (not a sponsored post).
- Film director: Steven Spielberg - his diversity is incredible.
- Film: Jurassic Park - except the most recent two. Absolute garbage.
- Series: Wentworth - if you haven’t seen this… binge watch immediately!
- Invention: Air fryer. I’m not taking any questions at this time.
- Commercial: Ocean Spray - Don’t Clown.
- Music Video: Sabrina Carpenter - Taste.
- Video Game: I’m too old for video gam… Fortnite.
- Board Game: Monopoly. I love the family arguments, the smashing of glasses, flipped tables, and the aggressive verbal language… mostly instigated by myself because I suck at it.
- Podcast: Anything true crime.
- Newspaper (off or online): Little Black Book.
- Obsession: My plants, they are my babies.
- Bonus Culture Essential: A proper English fish and chips, with mushy peas.
Food and Drink
- Breakfast: Baked eggs. Selling the recipe for a small price of $5,000.
- Restaurant: Nobu - salivating as I type this.
- Cheap bite: Bahn Mi - crispy pork… ugh my mouth is soaked.
- Working lunch: Leftovers.
- Dish: I’m a sucker for pizza. The meatier and spicier, the better.
- Snack: Nachos - load them up!
- Guilty Pleasure: White Kinder Bueno.
- Bar: Yes.
- Booze: Cider - Dickin’s is preferred.
- Not Booze: Coke Zero - this is the only way I stay hydrated.
- Bonus Food: Mexican - all of it.
Kit
- Phone: iPhone 11 Pro Max - I say I’m going to upgrade it every year, but this will be the year.
- Where you document an idea: Either a whiteboard or across 100 different Google Docs.
- Casual Clothing: Industrie or Zara.
- Smart Clothing: Industrie or Zara.
- Footwear: Any shoes that are white.
- Accessory: Sunnies, you can never have too many.
- Collection: Very recently - vinyl records.
- Home comfort: A candle warmer - these are absolute game changers.
- App: TikTok. I have a large following of three.
- Work program: LinkedIn.
- Morning grooming / makeup essential: SPF but I always forget to re-apply and get burnt. I heard there’s a new kid in town… SLATHER? A SDWM creative agency SPF… sounds crazy but count me in.
- Bonus Kit Essential: Digital business card - save the planet.
