Emily McCormick joined the Here Be Dragons team back in July in a split account executive-slash-junior creative role… and she’s been making bold creative and strategic moves ever since.

Having graduated with a BA in Fashion Communication and Promotion at Nottingham Trent University, Emily’s insightful knowledge about the latest Gen-Z trends and cultural shifts have become an inseparable part of the day-to-day workflow at Here Be Dragons. 

Emily’s a tenacious storyteller with a flare for the sneaker industry, stomping through new lands with a sick pair of sneakers each day — all while bravely navigating change and the challenges within.

Lifestyle

o Place of birth: London

o Hometown: Enfield

o Staycation: Cornwall or Liverpool, I have a lot of friends and family there <3

o Vacation: Italy

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o Pet: Cat (I have 4)

o Place of work: Here Be Dragons

o Place of workout: I won't even pretend to answer this one

o Side project: Painting

o Mode of transport: Car

o Bonus travel essential: Airpods

Culture

o Artist: Quentin Blake + my Dad

o Musician: Amy Winehouse

o Commercials / music video director: MEGAFORCE

o Film director: Evan Goldberg

o Film: Monte Carlo

o Series: Real Housewives

o Commercial: Nike, Nothing Beats a Londoner

o Music video: Feels Like Summer, Childish Gambino

o Board game: Monopoly obviously

o Book: I'm open to recommendations please x

o Podcast: Nearlyweds with Sophie Habboo + Jamie Laing

o Magazine: Dazed

o Bonus culture essential: @deuxmoi on Instagram

Food & Drink

o Breakfast: Has to be a Full English, doesn't it…

o Restaurant: Mesa in Nottingham

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o Cheap bite: GBK always

o Working lunch: Pitta bread + dip

o Favourite dish: Duck breast with mash + red wine; just… wow

o Signature dish: Bangers and mash

o Snack: Chocolate

o Guilty pleasure: Sausage, cheese, and bean melt from Greggs

o Booze: Mojito or a Negroni

o Not booze: Diet Coke LIME

o Bonus food: Literally anything pasta based

o Bonus beverage: Oreo Milkshake

Kit

o Phone: iPhone obvs

o Computer: Macbook Pro

o TV: Yes

o Headphones: Airpods

o Camera: Canon EOS 100F

o Soundsystem: Record Player

o Pen / pencil: HB babe

o Where you document an idea: Notes app is the go to

o Casual clothing: Nike Tracksuit all day long

o Footwear: Nike Air Max, 95's, 90's or 1's depending on the day

o Watch: I've honestly never worn a watch

o App: BeReal

o Website: ASOS

o Favourite social media feed: Tikok

o Digital work tool: Honestly, PicArt

o Morning grooming / makeup essential: LVL Lashlift + bronzer and you're good to go.

o Bonus kit essential: Lip gloss