TBWA\London Welcomes Matt Swinburne as Creative Director

Following a year of growth and increased output from the agency, TBWA\London has added further firepower to its creative department with the appointment of Matt Swinburne as creative director. 

Reporting to executive creative director Paul Jordan he will be driving innovative campaigns as well as bringing ambition, high quality work, extensive global experience and a little mischief to the role. 

Known for his bold and unconventional work, Matt gained significant recognition with campaigns such as the Bombay Sapphire ‘Design Museum Supermarket’ campaign in 2021, and Snickers ‘Fix the World’ Superbowl campaign in 2020.

Matt joins TBWA\London from Colenso BBDO in New Zealand, where he excelled as group creative director. Throughout his career, Matt has worked at some of the biggest names in advertising across London, US and New Zealand, including AMV BBDO, Droga5 and McCann New York, Mother London and Saatchi & Saatchi. 

Matt Swinburne, creative director at TBWA\London, said, “I love the energy and ambition at TBWA/London. They’re committed to making work that busts into people's lives, makes a dent in culture and builds brands people actually care about. I’m incredibly excited to join the crew and help them on their mission.”

Andy Jex, chief creative officer at TBWA\London, said, “Matt’s travelled a long way to be with us. I hope we’re worth it. He arrives at the perfect time to help us deliver more of what we love for our clients. Impactful, ambitious work is something Matt has done all his career. We’re thrilled.”