St. John Adds Erica Pelletier as Account Group Director

Strategy, content and media agency St. John has hired Erica Pelletier as account group director, St. John president and COO Jeff McCurry announced today. Erica will oversee St. John clients including Metro Diner, MIDFLORIDA Credit Union, Abbvie and Florida Education Foundation.

Before joining St. John, Erica was group account director at 88 Brand Partners in Chicago. She spent five years at the shop, starting as account supervisor and working up to the group account director role. She also worked at FCB Chicago as an account supervisor.

"Erica brings a combination of experiences honed at brand, direct and retail/shopper specialist agencies,” said Jeff. “It’s this expertise that she’ll tap into when leading our clients in an omnichannel environment.” 

St. John, based in Jacksonville, FL, is independent and privately held. The agency inspires growth by helping brands create the relevance, utility, and visibility required to earn attention in highly competitive categories. Additional clients include NASCAR, Rooms To Go and Winn-Dixie.