Spotlight on Women Creatives: Kate Churcher, Creative Director, Channel T, Melbourne

Kate Churcher is creative director - Social and Digital Content at Channel T, Melbourne.

Creative. Nimble. Passionate. Authentic.

With over 15 years international experience, Kate's a multi-award winning CD with a passion for all things digital and social. She create BIG ideas that deliver!

Prior to joining Channel T in 2014 Kate was lead digital art director at Neo@Ogilvy, Melbourne for four years and before that, digital art director at Ogilvy, Melbourne for four years.

Says Kate: "I strive to create ideas based on human insights, that focus on building brand equity for long-term growth, not short-term gain. Best-in-class social and digital content that creates ongoing conversations.

"I love leading teams of highly creative individuals to create outstanding ATL, TTL, Digital campaigns and cutting-edge Social content for Australia's BEST loved brands.

"It doesn't get more Aussie than Vegemite! As Creative Director on this iconic brand I have year round fun creating out of the box campaigns for Australia's most loved brand."

Other current clients include Twinings Australia, Mondelez Australia, Cadbury, Pascall, QV Skin Care, Bulla Family Dairy, A2 Milk Company, Don Small Good, A2 Milk Company.