Spotlight on Women Creatives: Elle Bullen, Creative Partner & Co-Founder, SDWM, Melbourne
Elle Bullen is Creative Partner and co-founder of SDWM, Melbourne.
With
plenty of local and international accolades under her belt for the
likes of Myer 'Give Registry' and Bonds 'Boobs', Elle has built a career
on bold and impactful thinking.
She is one of
the few women to win the Gold Siren and accompanying trip to Cannes,
and has been recognised as Australian Creative of the Year at the
B&T Women in Media Awards. She's taken out the Cannes Grand Prix for
Good for her work on Scope 'See the Person', as well as collecting
metal at creative and effectiveness award shows worldwide for TAC
'Rethink Speed' and 'Rider Reminder', Drinkwise 'How to drink properly',
La Trobe 'Living Landscapes' and the invention of 7-Eleven 'BYO Cup
Day'.
She's helped grow and define many much loved brands in her time, including VB, Libra, Four 'n' Twenty, Latina Fresh and SEEK.
After
a decade at multinationals including Leo Burnett and Clemenger BBDO,
Elle and her creative partner James Orr took a leap to kickstart their
own independent agency alongside two other founding partners. She
managed to grow and give birth to a child and an agency within the same
year, one of which has recently been recognised on Campaign Brief's
hottest agency list.
An active member of the
ad community, Bullen has educated and mentored the next generation of
creative thinkers as Co-Head of AWARD School Victoria for the past two
years, and shared what it takes to start an agency with a sold out MADC
Presents event.
