Barbara Humphries is a creative director at The Monkeys, Sydney.
Barbara
likes solving strategic problems and finding new ways to tell a brand's
message, drawing on human truths and the world of wonderful things we
see around us every day.
At The Monkeys, Humphries worked on the
award-winning 'Spring Lamb' campaign for Meat & Livestock Australia,
and over the course of her four-plus years at the agency, has also
worked on brand platforms for Blackmores, Sydney University, Pauls and
more recently IKEA.
Launching her career as a freelance
illustrator and designer at Vogue before a passion for ideas, writing
and art direction steered her to roles in advertising including stints
at Wieden + Kennedy London and Publicis Mojo Melbourne.

Humphries
has worked on global and local brands including Nike, Cadbury, Nestle,
Victorian Tourism, Seafolly, Yellowglen and Penfolds, leading to a
portfolio of globally awarded work.
Says Humphries: "What
appealed to me when I first joined The Monkeys is still true today:
diverse, interesting and well-crafted work that works, in a building
full of talented, smart and funny people who aren't afraid to take risks
and have fun in the process."
Her work has been awarded
worldwide and appeared in places like the D&AD annual, TIME
Magazine, a NSFW magazine sealed section and an East London footpath.
For the full up-to-date list of all ad agency creatives and producers and production companies in Australia and New Zealand go to Portfolio & Reel