Solve Joins Porsche NA's Roster of Agencies

Porsche Cars North America (PCNA) has announced that Minneapolis-based Solve is joining the marketer’s roster of agencies following a competitive review. Porsche’s newest partner is being tasked with bringing a higher level of intimacy to communications targeted to prospects on their path to ownership. Agency responsibilities range from redefining the role of the brand’s highly lauded catalogs to infusing greater innovation and personalization to overall consumer engagement. Porsche continues to work with Cramer-Krasselt as AOR and OMG Chicago for media.

“Our goal is to make Porsche the most aspirational brand in the United States,” said Scott Baker, Manager of Marketing Communications at PCNA. “Solve offers Porsche a unique blend of enthusiast brand experience and creativity to help us achieve this.”

“We’re excited to be working with Porsche to help them reinvent the critical space between dreaming and driving,” said John Colasanti, CEO of Solve. Solve is also AOR in The Americas for Bentley Motors, a sibling brand to Porsche in the Volkswagen Worldwide family.