SIREN Experiments With Weird And Wonderful Instruments For Dougal Wilson's Playful 'Gentle Giant' Idents For Channel 4

Director Dougal Wilson brings the Channel 4 blocks to life as a friendly gentle giant that form the ‘four’ of the iconic Channel 4 Ident. He adds charm, warmth and playfulness across the four delightful films.

In the films, the channel 4 logo is transformed into a gentle giant that walks the country and interacts with the people in a multitude of interesting and charming ways.

SIREN experimented with an array of weird and wonderful instruments to help bring this gentle, mischievous and good hearted giant to life.