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Creative in association withGear Seven
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Seven Sunday Films Serves Up a Tasty Treat for Indomie Real Meats

05/10/2016
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MullenLowe Jakarta and Indofood launch TVC directed by King Voon

Director King Voon has cooked up something delicious for Indomie Real Meats in this latest film from Seven Sunday Films.

Featuring some sumptuous table top photography the film is the story of the products formation as we follow ingredients coming together to form a delicious beef Rendang, and in doing so, accomplish the difficult task of making real meat look appealing.

The film was shot with a rich colour palette by DOPs Jordan and Kent in a manner that delivers stunning appetite appeal, as well as crafting a lifestyle piece that succeeds in being both elegant and inviting.

Two products were shot simultaneously, with King Voon overseeing two separate units to complete the shoot within two days, while maintaining production value across both cameras.

Produced by Seven Sunday Films’ Rodney and Ajeng Vincent, the film was made in collaboration with Mullen Lowe Jakarta and Indofood.

To view the campaign click here.



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