Pure Blonde, the original and number one low-carb beer in Australia, has today released its latest TVC - River of Blonde – capturing a pure moment and continuing Pure Blonde’s philosophy to deliver the unexpected to Australians.
Credits
Clemenger BBDO Melbourne (Lead creative agency)
• Executive Creative Director – Ant Keogh
• Creative Director Writer – Julian Schreiber
• Creative Director Art Director – Tom Martin
• Executive Producer Agency – Sonia von Bibra
• Executive Planning Director – Paul Rees-Jones
• Managing Partner – Paul McMillan
• Senior Account Director – Peter Chapman and Brett Williams
• Production Company – Revolver
• Director – Steve Rogers
• Producer – Pip Smart
• Executive Producer – Michael Ritchie
• Post Production Offline – The Butchery
• Post Production Online / CGI – Animal Logic
• Editor Offline – Jack Hutching
• Online / CGI Team - Kirsty Millar/Jonathan Hairman/Manuel Macha/Rogier
Fransen/Sarah Hiddlestone
• Music Supervisor – Level Two Music – Karl Richter
• Song – “Higher Love”, performer – James Vincent McMorrow, Writers – Will
Jennings / Steve Winwood
Pure Blonde
• Chief Marketing Officer - Andy Gibson
• General Marketing Manager – Andy Meldrum
• Marketing Manager – Alastair McCausland
• Senior Brand Manager – Beau Boundy
• Assistant Brand Manager – Amy Kearney