RIMOWA's Iconic Grooves Join the Path to the Olympic Games

RIMOWA's 'Engineered for Life' campaign from Anomaly celebrates RIMOWA cases as lifelong companions, honouring its legacy and resilience as they accompany travellers on journeys near and far.

There’s no greater journey than the path to the Olympic Games. This campaign brings the iconic grooves of RIMOWA's Original Cabin together with the enduring journey athletes embark on toward this monumental global event. Displayed in and around Paris during the Games, they are a visual celebration of RIMOWA’s brand belief that no one builds a legacy by standing still.

Camilla Harrisson, CEO, Anomaly London said, “‘Engineered for Life’ is a testament to RIMOWA’s dedication to providing travellers with a lifetime of exceptional journeys. Through this campaign, RIMOWA speaks to consumers looking for a suitcase that is a reliable companion that can resist the passing of time and makes memories along the way.”