Revolver Films Adds Director Radical Friend

RADICAL FRIEND aka Kirby McClure is a director who’s kinetic and character-driven films have garnered industry acclaim and captured audiences worldwide. His work has screened at the Hammer Museum, the Lincoln Centre, The Saatchi Gallery, and the Toronto International Film Festival . He’s directed many mesmerising MTV VMA, and UK MVA-nominated music videos, working with provocative artists like H09909, Skrillex, and Yeasayer that earned him a place on Rolling Stone’s '50 People Who Will Change Music.'

Some of his most noteworthy projects include the much-buzzed commercial 'Comeback' for KFC, which boldly introduced the iconic Colonel Sanders as the brand’s swagger dripping mascot in the UK. His collaboration with choreographer Ryan Heffington (EUPHORIA, THE OA) led to him directing the much-lauded Lexus presentation “Design Disrupted”, which fused elements of fashion, cinema, and holographic technology into a breath taking performance led by super model Coco Rocha Kirby also directed the four minute cinematic trailer for the Netflix series Elite that was scored by Charli XCX. His debut feature film 'Spaghetti Junction' is currently available on Amazon.

Says Luc Frappier, EP/MP, “Radical Friend have been pushing the boundaries of filmmaking since they emerged out of Art School. Incredibly original in approach and substance with a technical ease. The Lexus ‘Design Interrupted’ piece is still to this day, one of the most ground-breaking and cool pieces of contend I’ve seen! Looking forward to breaking creative boundaries!”

Says Richard Cureton, EP/MP, “We have known Kirby for many years and greatly admire his work across multiple mediums. He has excelled in every facet of filmmaking including advertising, experimental, music videos and made an incredible debut feature film. Kirby is the kind of director who excites us at Revolver, and we look forward to what the future holds.”

Says director RADICAL FRIEND, "Luc, Don, and Richie are absolute legends and I’m super excited about having them represent me in Canada, feels like we’re going to make great work together!"