Reprise Media Australia Make Key Hires

Search and social specialist business Reprise Media Australia is adding three executives in senior positions to help manage the agency’s strong growth across all aspects of its business.
 

James Luty is joining Reprise Media as a key account director, a new position, at the Sydney agency. He will be leading accounts including the Australian Government, Cathay Pacific and Sony Pictures. Luty previously worked as a senior manager at MEC in Sydney and before that he worked at UK-based specialist agency Coolpink. His client experience includes Mitsubishi Motors, Colgate Palmolive, Michelin and Chanel.
 

Tom Read joins Reprise Media in Melbourne as key account director, also a new position and he will lead the agency’s work for Bunnings. He was previously a senior account director at Razorfish Australia where he primarily worked on Suncorp. He was previously with Next Digital Group in Melbourne where his clients included Pacific Brands, Betfair and Lend Lease.

 
Kacie Serls joins Reprise Media in Sydney as senior account manager and will be working on ING Direct, Brown Forman and LEGO. Serls previously worked at Adobe Digital where her work included client management, strategic planning and performance measurement. Prior to Adobe Serls worked at New York-based Atrinsic Interactive as a search engine marketing account manager.

 
Craig Ellis, CEO of Reprise Media Australia, said the new hires were impressive individuals from diverse backgrounds who brought valuable skill sets to the agency. “All three new execs will help elevate our leadership and performance on our client portfolios and ensure we continue to deliver best in market work,” said Ellis.
 

Reprise Media Australia now has in excess of 60 people and operations in Brisbane, Melbourne, Perth and Sydney. Ellis said he expected to hire another three senior executives in the near future.