RAPP Worldwide has announced the appointment of Marco Scognamiglio as Global Chief Executive Officer. Most recently, Scognamiglio, a 17-year veteran of RAPP, served as Acting CEO of the company.
“Taking into account his many years of experience leading the RAPP network in various markets across Europe, the Middle East, Africa and Asia, Marco is the right person to have at the helm of the agency to drive and deliver on the organisation's strategy,” said Dale A. Adams, Chairman and CEO, DAS. “I’m confident that Marco will continue to meet and exceed the needs and expectations of RAPP’s diverse client base.”
Prior to his appointment as Acting CEO, Scognamiglio served as RAPP’s President of EMEA and APAC, as well as EVP of Client Relationships. In his role as Global Chief Executive Officer, Scognamiglio will work closely with the entire RAPP executive management team to achieve the organisation's objectives.
“My priorities and focus will be on our client work and on our people,” said Scognamiglio. “I look forward to strengthening and expanding the organisation's client portfolio, and advancing a strategy that creates meaningful and enduring commercial value for our clients and their customers into 2017 and beyond.”