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PRETTYBIRD's Joseph Wilson Premieres ‘Yo Homo’ Music Video for Queer Rebellion

31/05/2024
Production Company
London, UK
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The Irrepressibles’ new track ‘Yo Homo’ is an explosive call to arms

PRETTYBIRD director Joseph Wilson debuts a rebellious cinematic anthem in the music video for The Irrepressibles’ new track ‘Yo Homo,’ released today. A punk rock track of queer defiance, ‘Yo Homo’ is an explosive call to arms that is unashamedly proud and brimming with homosexual desire. 

As a London-based artist and drag performer himself, Joseph seizes the energy of the lyrics and unites performers from the alt-queer scene to celebrate their identities through dance and moshing in a rundown warehouse. The energetic choreography and fast-moving cinematography juxtaposed against the single location and minimalist wardrobe create an edgy and unexpected visual narrative.

Of his personal connection to the track, Joseph said, "’Yo Homo’ explores the rage of queer youth and the power of community. The song takes me back to my teens, when I would get drunk in skateparks and go wild in mosh pits at local rock shows. It’s the song I wish I knew when I was 16, and the song I listen to now with pride and sweet nostalgia.”

Joseph Wilson has been working with and documenting the eclectic East London queer scene for the past five years. His films, which share the message of amplifying marginalised voices in LGBTQI+ community, have premiered on NOWNESS and iD, as well as Raindance Film Festival, BFI Flare: London LGBTQI+ Film Festival, Fringe! Queer Film & Art Festival, and The East End Film Festival. In 2021, Joseph was selected as one of the FLAMIN (Film London Artists Moving Image Network) artists in recognition of his film ‘Isn’t It a Beautiful World’ which depicts, through lip syncing, the stories of Queer performers. The film also screened at the LFF Festival and won the prestigious CIRCA x DAZED Class of 2021 – announced by Marina Abramović.

Recent work includes directing the Amazon Prime x TikTok LGBT+ Modern Love Stories, and music videos for Patrick Wolf ‘Nowhere Game’ and Autoheart ‘Juggernaut.’

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