PMG, a global independent marketing services and technology company, has announced the appointment of Chad Stoller as global head of media. In this new role, Chad will lead global innovation for PMG’s media teams, applying his deep expertise in emerging platforms and technology-driven transformation to fuel continued growth for its customers.
“As PMG continues to grow as a fully integrated, global organisation, we’re thrilled to welcome Chad to the team,” said George Popstefanov, CEO and founder of PMG. “Innovation has always been at the core of PMG’s success, and as media and technology continue to rapidly evolve, Chad will enhance our ability to adapt, scale, and deliver impact. We particularly like his forward-looking vision and approach, which will be key to accelerating media growth and efficiency for our customers.”
Chad brings over 25 years of experience in brand innovation, integrated marketing strategy, and customer experience, helping top agencies and brands embrace emerging platforms and technologies. Most recently, he served as global innovation officer at UM, where he built and led the agency network’s global innovation framework across media planning, partner onboarding and experience creation. Through this offering, Stoller founded RED in 2017 as an alternative agency offering catering to ambitious brands seeking a new agency approach. Prior to that, Chad was EVP and managing partner at IPG Media Lab, a dedicated hub for innovation, and held senior roles at BBDO, Organic, Arnell Group, and Surge Interactive.
“PMG sits at the forefront of media innovation in this industry,” said Chad. “I look forward to working with one of the best media teams in the business and plugging into the innovative work the Alli team is doing to drive deeper integration between media and technology, and to scale efficiency and operational excellence globally.”
Effective immediately, Chad is based in PMG’s New York office and reports to president Jon Dupuis. His hire comes on the heels of Andrea Terrassa’s appointment as PMG’s first chief operating officer, as the company plans for its next chapter of strategic growth.