senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

Pfizer Shares a Love Letter to Science for Big Game Spot

04/03/2024
Production Company
Paris, France
109
Share
Noam Murro directs the ode to science from LA/PAC and Biscuit Filmworks

This is a love letter to science, an ode to science. To the curiosity, the passion, the sacrifice, the relentless hard work, and the discoveries that enable our lives.

At its heart, science is about people - the ones who pioneer and the ones who benefit. And song is the great equalizer for this advertising concept. United in an epic song, 'Don’t Stop Me Now' by Queen, these giants become closer.

Noam Murro's idea was to mix a tone of elegance with a collision of reverence and entertainment. It takes a serious subject but then treats it with a spirit of respectful fun that regards these artists, these innovators, these revolutionaries, as human beings - charming, imperfect, and cool.

SIGN UP FOR OUR NEWSLETTER
Work from LA/PAC
Like A Virgin
Jenys
18/10/2024
22
0
Onions
Cults
08/10/2024
13
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0