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PAKT Co-Founder and CEO Maartje van Wijk Signs the Diversity Charter

16/11/2022
Production Company
Amsterdam, Netherlands
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For PAKT, Talent is everything, that's why it wants to walk the walk and not talk the talk when it comes to D&I

On Monday November 14th, 2022, in Entrepreneur's Week, Maartje van Wijk (co-founder and co-CEO) signed the Diversity Charter on behalf of PAKT at a meeting of SER 'Diversity in Company'. In doing so, PAKT pledges that diversity and inclusion (D&I) will add value to the company and that strategic resources will be deployed to promote D&I in the workplace.

PAKT was one of 24 employers participating in the signing ceremony. Among others, Minister Karien van Gennip (social affairs and employment), Søren Abildgaard (CEO T-Mobile Netherlands) and Jacco Vonhof (chairman MKB Nederland) spoke here about tackling staff shortages. Besides PAKT, MOJO, Springbok, and DDB Unlimited, among others, signed the charter.

Maartje van Wijk said, "For PAKT Talent is everything, that's why we want to walk the walk and not talk the talk when it comes to D&I". 

Harry van de Kraats, chairman of the day and chairman of the Advisory Board of SER Diversity in Business, oversaw the signing ceremony. "I am pleased that the Diversity Charter is attracting so much attention," Harry said. "It is a great initiative that now enables hundreds of companies to work in a structured way to improve participation of different target groups in our society. It is important that we continue with this, because only then can we move towards a truly inclusive labour market."

Within six months of signing, today's Charter Diversity parties submit a Plan of Action in which they describe their D&I policy and link targets to it. They will report annually on the progress of their commitment. 

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