PAKT.co has announced the launch of its new gaming trailer and ‘forever content’ production studio in Stockholm, Sweden. As the gaming industry continues to flourish, Rabbit's Foot Studios will brings its unique blend of creativity and marketing expertise to the table.
Creative team and directors Laurent Clermont, Yulian Sanchez-Ojanen, Robin Peters and Volstok bring a wealth of experience and knowledge to the industry.
“A new generation of games demands needs a new generation of marketing content. We call this 'forever content'. What makes forever content unique, depends not only on amazing talents and creativity, it also depends on our ability to create processes and pipelines that fit the marketing needs of forever games,” said Alexander Aaseby Knyphausen, managing director of Rabbit’s Foot Studios.
Rabbit’s Foot Studio is a new breed of production company, offering not just flagship game trailers, but also a full range of assets throughout a game's life cycle, including motion capture, in-game cinematics and direction, key art, and social media content. The studio will use the PAKT Media Content Engine, a platform tailored for the gaming industry, which PAKT already uses for clients such as Philips, Electrolux and Starbucks.
"We are excited to launch Rabbit's Foot Studios, a new visual production company for the gaming industry. Our team brings a wealth of experience and expertise to create immersive, engaging experiences for players. We are proud to work with big names in the industry and offer services throughout the full life cycle of a game," said Alexander Aaseby Knyphausen.
Maartje van Wijk, owner of PAKT, says: "It is very fulfilling to see our vision of modular production being applied to one of the fastest growing businesses out there: gaming."