Ogilvy UK Announces Victoria Day as New Head of Account Management

Today, Ogilvy UK announces Victoria Day, managing partner, as its head of account management. Bringing together over 170 client leadership experts, Victoria will drive forward the integration of these individuals to deliver world-class management to Ogilvy’s clients across all its capabilities and crafts. Victoria will report to Ogilvy UK’s chief customer officer, Clare Lawson, and will join the Strategy Board, led by Michael Frohlich, Ogilvy UK chief executive.

Victoria’s creatively-minded, strategic approach to managing clients and teams alike, will further accelerate Ogilvy’s ability to manage an extensive suite of globally known brands. As managing partner for WPP’s Team WBA, Victoria has worked across multiple Walgreens Boots Alliance brands, leading with a team of over 150 people spanning end-to-end capabilities to deliver innovative and game-changing creative work. 

In her new remit, Victoria will head Ogilvy’s Account Management craft, helping drive Ogilvy UK forward as housing the best creative problem solvers in London. Alongside her new role, she will continue as managing partner on Boots.

Prior to joining Ogilvy, Victoria was managing partner at adam&eveDDB, responsible for leading Waitrose, Halifax and Max Factor accounts, where she continually demonstrated her natural flair for marketing across channels and capabilities. She has also spent time at other notable agencies including Saatchi&Saatchi, where she led the P&G Beauty Hub across EMEA. 

Clare Lawson, chief customer officer, Ogilvy UK, says: “Victoria is a proven leader across a 360 client remit, and a fantastic talent we already had within the building. She respects all capabilities and knows how to orchestrate them to solve clients problems. That’s what made her the outstanding choice for this role. I look forward to her deepening those skills in our account management team, and I know the team will thrive under her leadership.” 

Victoria Day, head of account management, Ogilvy UK, says: “We have an incredible opportunity ahead of us with Ogilvy at a pivotal moment, there is energy in the agency everywhere. Now is the time to hone and harness the vast client leadership talent we have within Sea Containers to really drive our client agenda forward.

Team WBA was my first home at Ogilvy, and an incredible opportunity to work with a wholly integrated team. I now can’t wait to utilise that experience, really getting into the Account Management Craft and working with the whole team across Ogilvy to ensure we continue to be trusted, ambitious partners to our clients, delivering truly brilliant work.”