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New Yorkers Run Their City in Powerful Nike Spot Featuring Marathoner Eliud Kipchoge

11/11/2019
PR Agency
Los Angeles, USA
101
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Ad from R/GA includes a heart-pumping track composed by Racket Club creative director Nick Crane

Nike captures the drive, energy and tenacity that pulsates through New York City for those who run and those who run the city in a powerful new spot, 'I Am Not a Runner'. The piece, cut by Uppercut editor Paul La Calandra, showcases fast-paced New Yorkers that move the city, whether they call themselves runners or not. The inspirational work features the world’s fastest marathoner, Eliud Kipchoge, alongside the tenacious city dwellers of NYC dashing to make the subway, sprinting through traffic and bounding to sneak a bite from their local bodegas.

The ad includes a heart-pumping new track composed by Racket Club creative director Nick Crane.

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