senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

New Calvin Klein Film Salutes the Beauty of the Body in Motion

07/12/2018
Editors
London, UK
226
Share
The Assembly Rooms' Ruth Hegarty's latest edit showcases the latest performance wear designed by Raf Simons

The new Calvin Klein spot directed by Jacob Sutton celebrates the beauty of the body in motion. Cut by The Assembly Rooms' Ruth Hegarty, 'Performance' features athletic silhouettes twisting and turning through the frame in an arresting choreography that celebrates freedom and the sensuality of movement.

The athletes are all shot in black and white. This is intercut with punchy colour footage of models wearing the new activewear clothing range. This footage is overlayed with matrix-like numerical text to add an extra layer to the film.

Brand
Agency / Creative
Post Production / VFX
Editorial
SIGN UP FOR OUR NEWSLETTER
Work from The Assembly Rooms
Rockstar
Argos
01/11/2024
10
0
The Power To Do It All
Lloyds Bank
28/10/2024
35
0
Daddy Daughter
Lloyds Bank
07/10/2024
45
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0