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Netflix Rings the Wedding Bells for Next Instalment of 'Love Has No Off Season' Campaign

07/06/2022
Advertising Agency
Atlanta, USA
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Working with Chemistry, the campaign focusses on finding the perfect plus one in time for wedding season

Netflix has launched the next phase of its 'Love Has No Off Season' campaign which promotes the streaming platform’s Reality and Romance genre. In collaboration with Chemistry, the new phase is all about wedding season and finding that perfect plus one. The contest-based promotion gives fans the opportunity to be paired with a Netflix reality star as their plus one to a wedding this summer. The talent includes The Circle’s Joey Sasso, Deepti Vempati from Love is Blind, and Francesca Farago from Too Hot to Handle, among lots of other Netflix stars.

Applicants can upload a short video explaining why they would benefit from a plus one. A video and website promoting this new contest and campaign has launched, with additional social content connected to the promotion being released in the upcoming weeks.

The campaign continues to introduce viewers to a massive rollout of romance shows for 2022 and 2023, including the popular new show The Ultimatum and other favourites including Love is Blind and Too Hot to Handle. It also includes new shows: Love on the Spectrum US, Dated and Related and Jewish Matchmaking.

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