Welcome to Peytonville.
Peyton Manning is known for making big plays on the field. But did you know he also makes miniature models? In Ogilvy's new campaign for Nationwide, Peyton is taking Brad Paisley on tour… of his expertly crafted model town, Peytonville.
The ads will feature various places around town, including sports stadiums, city parks, beautiful beaches and *tiny* business districts, each one having its own backstory. This all shows how they are protected by Nationwide insurance. The new spot will began airing on 1st November during college football.
The spot will also be featured on social media and other digital platforms.