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Moxie Pictures adorable 'Holiday Miracle'

01/12/2011
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Director Lena Beug and Search Party Music create 45' of holiday cheer for Brooks Brothers
Moxie Pictures director Lena Beug and Search Party Music spread the holiday cheer through lamb song in the adorable :45 web film “Holiday Miracle” for Brooks Brothers, direct to client. The web film, also airing in NYC taxicabs, features cashmere-clad lambs delivering a rendition of the classic holiday favorite, “Jingle Bells” in an undeniably sweet and youthful chorus. Live lambs were used on set to capture a wide array of shots to be warped and overlaid with 3D modeling in post. The web film appears on the Brooks Brothers website and can be shared via Facebook and Twitter.
 
“Holiday Miracle” opens with Brooks Brothers’ iconic “Golden Fleece” logo and super “Happy Holidays.” We cut to a group of seven lambs with Brooks Brothers sweaters and scarves tied around their necks, beginning their performance of “Jingle Bells.” The childlike voices are brought to life by the adorable lambs through their swaying movements and bashful eye contact, much like a children’s holiday pageant. As the center lamb belts out the final notes of its solo verse we see the super above, reading, “Before there was Jingle Bells, there was Brooks Brothers.” Established in 1818, Brooks Brothers is America’s oldest apparel retailer.

Feel some seasonal cheer with the help of Brooks Brothers fluffy friends by clicking here: 
http://moxie.gosimian.com/v2/sp/r/04/1/bOLNAkdqwmZJWEbFjgY_IA/bWF0dEBsYmJvbmxpbmUuY29t

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