Momentum Worldwide Welcomes Adriano Lombardi

Momentum Worldwide announces the appointment of Adriano Lombardi as senior vice president (SVP), executive creative director of their burgeoning Commerce Practice, across North America. This strategic addition underscores Momentum's commitment to enhancing its Commerce capabilities and delivering best-in-class experiences for clients.

Adriano Lombardi, an award-winning creative leader, brings with him a wealth of experience in the sector. He has led Commerce initiatives for Coca-Cola across Mexico and Latin America and has held prominent roles at VML and Geometry, with a focus on building global brand platforms.

James Robinson, chief creative officer, North America at Momentum Worldwide, commented, "Adriano’s innovative approach and deep understanding of the Commerce landscape make him the perfect fit for Momentum. His ability to blend creativity with strategic insight will be key in driving further success with our clients."

Jennifer Olliges, SVP, commerce lead at Momentum Worldwide, added, "We are excited to have Adriano on board. His extensive experience and proven track record in Commerce will further strengthen our capabilities and help us continue to deliver exceptional value to our clients."

Adriano Lombardi expressed his enthusiasm, "I’m thrilled to join Momentum Worldwide, Commerce is present in all aspects of our lives; we shop 24/7 anywhere, and for me, that is the best brief of all. I look forward to working with the team to create impactful and innovative work for our clients."