Molson Coors Beverage Company Appoints Carat for UK and Ireland Media

Carat UK, a dentsu company, has been appointed by Molson Coors Beverage Company to deliver all its media strategy, planning and buying requirements across the UK and Ireland from 1st January 2023.

Clare Chapman, CEO Carat UK said, “At the heart of our Designing for People approach sits a deep understanding of human behaviour, a highly sophisticated planning process underpinned by dentsu’s proprietary data and tools, and a passion for bringing those things together. I am so proud of the way our people brought our approach to life for the wonderful team at Molson Coors. We cannot wait to get started and see what we can achieve together.”