Gustavo Martinez, Global President of JWT Worldwide, today announced the appointment of Lynn Power as a Managing Director of JWT New York. Power will partner with Claire Capeci, who was named Managing Director in December 2013, to lead the agency’s flagship New York office. Power was most recently with Arnold New York, where she served as President and Managing Partner. Both Power and Capeci will report directly to Martinez.
Power and Capeci will be responsible for driving the overall strategic direction and growth of the office, as well as managing client relationships. Howard Courtemanche, who has driven double-digit growth across the agency’s healthcare practice, will continue in his role as CEO of JWT Health. He will also report to Martinez.
North American CEO Peter Sherman, who joined the agency in 2013, will be leaving to return to Omnicom Group.
“Lynn brings a wealth of experience and leadership to JWT New York,” said Martinez. “She will be a true business partner to our clients, and I am delighted to have a team of strong, brilliant women leading our flagship office. Lynn’s focus on talent development will be a tremendous asset to JWT, and I am confident she is the right person to partner with Claire to continue the agency on its accelerated growth path.”
Power has been building brands and leveraging creativity as a business tool for clients for the past 25 years, having worked on some of the world's most iconic brands including American Express, Clinique, Hershey's, Gillette and L'Oréal. In the five years she ran Arnold New York, she led many new business wins including 23andMe, Alberto Culver, Del Monte, Kohler and Sanofi. Power also helped drive Arnold's momentum to be named Comeback Agency of the Year by Ad Age in 2010, as well as to Ad Age's A-List in 2011. Previously, she held roles at BBDO, Grey New York and Ogilvy & Mather.
Capeci has played an integral role as Global Business Director for two of the agency’s most pioneering and inventive accounts. On Macy’s, Capeci has served as a force behind some of the most exciting marketing executions for the brand — including the expansion of the holiday classic Macy’s Yes, Virginia into a successful franchise (from books to a school play), which earned a Gold Lion at Cannes earlier this year, as well as the widespread use of mobile with “Backstage Pass,” which contributed to the brand being named the 2011 Mobile Marketer of the Year, and the DMA’s 2012 Marketer of the Year.
“I am thrilled to join an agency with such a pioneering spirit,” said Power. “It's an iconic agency with amazing clients, and I have the utmost respect for the agency’s leadership team. I look forward to partnering with Claire and getting started.”