James Cunningham has joined Stink, serving as EP out of the company’s London office. He was most recently Head of Content at Academy Films.
Cunningham has extensive experience in adland, beginning his career as an account man at TBWA, London and Mustoe Merriman Levy.
Cunningham then moved to Cape Town, working at Suburban Films, where he was instrumental in setting up Film South Africa – a body designed to unify the country’s production industry under one global marketing strategy.
After three years in South Africa, Cunningham returned to London and joined Academy Films as its Head of Content in 2008.
His focus on developing the company’s reach into non-traditional advertising territory led to the formation of Academy’s multi-disciplinary content division A+ that has gone on to collect a bevy of awards since its 2011 inception.
Honors including Cannes Cyber, Media and Branded Entertainment Lions, D&AD, One Show Pencils, Creative Circle Golds, British Arrows Craft Awards and the Vimeo Fashion Award.
Cunningham was President of the Film Craft Jury at Eurobest in 2013.
"Needless to say I’m very happy to have joined Stink. It's a genuinely forward thinking company. The individual successes of both Stink and Stink Digital are a testament to this. Given the ever changing face of brand communications, it's a very exciting time to be a part of this team." – James Cunningham