To help raise money for Operation Smile Invisalign has created a global sharing social campaign for World Smile Day. The initiative has been launched on behalf of Invisalign by full service creative agency Doner, and already celebrities such as Duncan Bannatyne and Laura Trott are on board.
To
raise money, Operation Smile needs to get as many #RealSmile nominations as
possible. For every natural smile post that includes #RealSmile, Invisalign will donate $1. This will
help underprivileged children have cleft lip and palate surgery that would
otherwise be out of their reach.
How can you help? Simply copy and paste the text below and upload a picture with the status to your social channels. On this post you should nominate and tag friends, as this should help get the chain reaction started:
Every #RealSmile photo nomination = $1 to @OperationSmile from @Invisalign_UK I nominate (Insert friends handle) #WSD