Imaginary Forces Wins 2022 SXSW Film Award in Title Design Competition

Creative company Imaginary Forces (IF) has won the SXSW Film Award in the Title Design Competition for Foundation, streaming on Apple TV+.

To read more about the project in detail, click here. 

“Our intention was to create a vibrant interpretation of the ‘living mural’ as depicted in Foundation,” says Ronnie Koff, IF creative director. “The Mural of Souls is an ever-evolving painting of the historical events within the Galactic Empire. We essentially set out to build a pop propaganda piece that would signal the march of the Empire. Using vibrant colours and the sacred math that predicts the empire’s downfall, we wanted to show the opulence and dissolution of a once-proud legacy.”

The company had two title sequences screening in this year's competition, the other being for the live-action remake of fan-favourite Cowboy Bebop on Netflix, by IF Creative Director Karin Fong.