High Five: A Wonderfully Silly Selection
Thank you to LBB for asking me to highlight a few of my favourite global ads. Personally, I love ads that don’t take themselves too seriously - we can move metal, tubs, boxes etc, and still have a good time doing it...
Ocean Spray - 'Power Your Holidays'
Agency: Orchard Creative
Production: OPC x Biscuit Filmworks
Director: Jeff Low
Post: Arcade Edit
Sound: Barking Owl Sound
Absolutely wonderfully unhinged creative, leaning into a key memory of the product. I’m sure it was tempting to focus on ingredients, or moments - but bravo for bringing holiday joy!
Uber Eats - 'Embrace the Art of Doing Less'
Agency: Mother
Production: Biscuit Filmworks
Post: Selected Works
Lovely entertaining illustrations of the things you could be doing instead of cooking. Little bit of quirky, smart execution.
Yitty - '15 Foot Booty'
Agency: Giant Spoon
It’s about damn time. Eye-catching, great brand integration. A project we can all...get behind (had to).
Monopoly - 'Monopoly Causes Fights, and That's OK'
Agency: Kesselskramer
Well covered everywhere, but I’d be sad not including this one. It hit me right in the feels. I can remember fighting with my brother over Monopoly - and it’s brave of the brand to focus on the negative.
Peloton - 'Such a Great App'
Agency: Maximum Effort
Production: ArtClass
Christopher Meloni and National Nude Day. Need I say more!?
