Havas Play in France has picked up a silver in the Metaverse category for NAverse at this year's EPICA Awards.
Established in 1987, Epica is unique as it is the only creative prize judged by the press. More than 200 magazines and websites from around the world are on our jury.
This campaign for NAverse helped drug users overcome addiction and increased awareness for Narcotics Anonymous in France. Since many drug users avoid physical NA meetings due to feelings of shame, the team designed NA- Verse: THE FIRST NARCOTICS ANONYMOUS MEETING IN THE METAVERSE.
Havas was also awarded for the follow campaigns:
Havas Germany, Havas New York with Staybl for Deutche Parkinson Vereingung e.V.
- BRONZE. Public Interest - Health & Safety.
- GOLD. Creative Technology.
- GOLD. Mobile Campaigns.
- SILVER. APPS & Games.
BETC with "The Conductor" for Coca-Cola
- BRONZE. Best Use of Music
BETC with "Outlaw Runners" for Distance
- SILVER. Topical & Real-time Advertising.
BETC with "The Tattoo Duo Over" for Duolingo
- SILVER. Promotions & Incentives.
BETC with "The 9th Lane" for Lacoste
- BRONZE. Sports-related Advertising.
For the full list of the EPICA awards winners, click here.
Established in 1987, Epica is unique as it is the only creative prize judged by the press. More than 200 magazines and websites from around the world are on our jury.
Epica offers links with and exposure to an unrivaled network of journalists who are specialists in their field and receives thousands of entries every year from over 70 countries.
Epica’s aim is to reward outstanding creativity whether it comes from agencies, media consultancies, PR, marketing or tech firms, production houses, design studios or individual artists, to develop their reputations beyond their national borders.
Unlike a jury of creatives, journalists are immune to politics. With no conflict of interest, they are truly independent experts. Therefore, an Epica Award is objective evidence of creative excellence.