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Creative in association withGear Seven
Group745

Funding Circle Inspires With Its Crafty One Shot Drummer Spot

27/09/2017
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'Drummer' was directed by Marcus Söderlund and edited by The Assembly Rooms' Nik Hindson

The Assembly Rooms editor Nik Hindson cut on set with director Marcus Söderlund on his two new spots for peer-to-peer lending company Funding Circle.

'Drummer', filmed at Hornsey Town Hall, sees a drummer move from novice to professional in a matter of seconds. A visual metaphor for business growth.

As is often the case with a simple 'one shot' film there's a lot more going on than meets the eye, including some very clever post by ETC.

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