Forever's AB/CD/CD Take Franz Ferdinand to the Next Level in Latest Promo

Forever's AB/CD/CD have collaborated for a second time with Franz Ferdinand for the title track from their forthcoming new album.

The mesmerising video for Always Ascending showcases the band's new line-up with a video that never stops moving, not only around the band, but literally upwards, appropriately enough reflecting the songs title.

The Paris-based directing duo AB/CD/CD's first video since joining Forever for UK representation, sees them teaming up again with Forever EP Sasha Nixon. AB/CD/CD previously worked with Franz on the acclaimed video for Johnny Delusional.   

Franz frontman Alex Kapranos says: “We’re happy to now be Always Ascending on the screen, with AB/CD/CD capturing the mood of the song and likenesses of the band in perfect detail. This is pretty much a typical Sunday afternoon round at Franz Ferdinand’s flat.”