senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

Ever Wonder Where the Unicorns Went? BETC Paris & CANAL+ Have the Answer

28/01/2015
Advertising Agency
Paris, France
358
Share
Editors' Choice: New commercial sees a portion of Noah's ark that was left out of the bible

With “Unicorns” BETC presents a classic CANAL+ ad; it’s funny, dramatic and epic, with top notch production and direction.

The film celebrates the broadcaster’s talented screenwriters and showcase of original programming consisting of series, documentaries and fictions, created by and for CANAL+.

With the tagline 'We love making up stories' we’re taken on an adventure with Noah and his ark where we see a side of the unicorn that we don’t usually associate with the mythic creatures.

Once again, BETC Paris turned to director Matthijs Van Heijningen, who also was behind The Closet and The Bear. The film was produced through Parisian production house Soixante Quinze.

"The most complicated part of making the film was the kind of epic discussions we had about what a pair of Unicorn b***s actually look like, because obviously no one has ever seen them. We thought of putting stars there, or little furry things. We ended up opting for a bit of sobriety. Well, a sort of sobriety at least…” said Stéphane Xiberras, CCO and President, BETC Paris.

Brand
Agency / Creative
Production
Post Production / VFX
Editorial
Music / Sound
SIGN UP FOR OUR NEWSLETTER
Work from BETC Paris
EV BTS
Michelin
04/11/2024
5
0
No Bad Choices
CANAL+ International
25/10/2024
23
0
The Eyes
LADAPT
22/10/2024
10
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0