Thu, 22 Jul 2021 15:21:47 GMT
Today’s Top Hits (TTH) is Spotify's biggest playlist. With over 28 million followers, it’s also the top destination for emerging and established artists across all genres to reach millions of fans and provide them with chart-topping, show-stopping songs each day. Made in collaboration with Spotify’s in-house creative team, the film was directed by Warren Fu, and features some of the most iconic artists of the moment: Bad Bunny - Dua Lipa - Billie Eilish - Travis Scott - Black Pink.
Spotify tapped acclaimed music video luminaire Warren Fu to create an ever evolving, multi dimensional universe - through which the viewer travels - observing each artist in their own unique environment before seamlessly transitioning into the next. Drawing on Warren's experience creating immersive, sci-fi inspired landscapes the commercial successfully integrates the visual style & cultural gravitas of a high profile music video with Spotify's core messaging. In doing so, the piece transcends the ordinary - providing a transformational experience that the audience want to watch and share.