Digitas Launches SWAT (Share Worthy and Trending)

Digitas, the Networked Experience Agency is introducing a new marquee social service, SWAT (Share Worthy and Trending) to the marketplace; a dedicated team of passionate social natives with hybrid expertise equipped to inspire, execute, and engage with resonant content to help brands better connect at the speed that culture demands.

Unlike other traditional social studios, who are limited in application and impact, Digitas has built a networked solution to nimbly translate behavioural and platform trends into all outcomes across a marketing ecosystem. 

SWAT isn’t just a service or collection of social strategists—it’s a dynamic force that propels brands into the forefront of cultural relevance, forging enduring connections with your audience. With SWAT, brands unleash the potential of fan-fueled demand, uncovering profound insights that ignite actionable and irresistible social-first content, like lo-fi TikTok videos, memes, and product inspiration, that engages communities from niche realms to brand advocates.

For a limited time, you can download a sample of Digitas’ culture briefing here for a glimpse of the current trends, techniques, and creators shaping the social media landscape.