After 12 months of significant agency growth including new customer pitch wins in Porsche, Bendigo Bank & A2 Milk, Dig have bolstered their leadership team with the addition of Anita as general manager.
Anita joins most recently from Clemenger BBDO as client partner and brings over 15 years of agency experience including McCann and GPY&R as well as recent roles in marketing technology and senior client-side marketing.
In the role of GM at Dig, Anita will oversee the agency’s operations, support the delivery of strategic and executional excellence for clients, as well as driving the integration of recent acquisitions such as Brand Ninja AI.
Paul Rhodes CEO of Dig said, ”We are incredibly excited to have Anita join us. Anita brings a wealth of leadership experience both agency side and client side as well as technology, and a warmth and energy that is contagious”
Anita says, “Sometimes you feel like you’ve just found your people – for me, this is Dig. I feel so fortunate to be working with insanely clever, innovative and down to earth people with a client-first mindset, plus a dog friendly office. It just feels like home from day one. Definitely hit the jackpot to be working with these guys as well as our incredible client list of equally clever and genuinely good people.
Dig is an integrated creative agency with offices in Sydney and Melbourne, with clients including Porsche, RACV, Bendigo Bank, Australian Pork, Mitre 10, and ALM (Metcash).