senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

CoverGirl: Girls Can!

25/02/2014
Advertising Agency
New York, USA
82
Share
Empowering Grey New York campaign turns 'can'ts' into 'cans'

Ever been told you can't? All girls have heard it. Even more, they've felt it. Grey New York and CoverGirl are helping girls turn 'can'ts' into 'cans' with 'Girls Can'. 

The campaign's launch spot features Ellen, Pink, Sofia Vergara, Katy Perry, Queen Latifah, Becky G and Janelle Monae and aired in the U.S. during the Sochi Olympics Clothing Ceremony.




Credits


Advertiser: CoverGirl

Spot Title: Girls Can

Chief Creative Officer: Tor Myhren

Creative: Alice Ericsson, Natsuko Bosaka, Anne Stesney

Producer: Keira Rosenthal

Account: Seema Patel, Ernesto James, Lindsey Kantarian, Andreina Montefusco

Business Manager: Deborah Haas

Music Producer: Josh Rabinowitz

Talent Manager: Lisa Pierce



SIGN UP FOR OUR NEWSLETTER
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0