CORD Promotes Hollie Hutton to Creative Director

Today, music agency CORD announces the promotion of Hollie Hutton to creative director. 

Commenting on Hollie’s new position, CORD CEO Daniel Jackson says: “Hollie has continued to be an asset and driving force behind our music supervision team. Her tastemaking and creative flare will now cover our business as a whole. I’m extremely excited to work so closely with Hollie as creative director and see what the future of CORD looks like with her in this new role.”

Hollie has worked in sync and licencing for almost a decade, with a particular passion for bespoke composition. After joining CORD 18 months ago she has lead many high profile projects and overseen the success of the ever-growing music supervision department.

At CORD, Hollie has combined her loves of sync and song writing and has expanded on existing client relationships and addressing creative briefs. Her work has involved liaising with labels and publishers to find pre-existing music for campaigns or tapping into her specialist knowledge - working with composers on bespoke compositions. 

As creative director, Hollie will now be overseeing the music supervision team and driving the creativity throughout the whole business on a global level. She will continue to be at the forefront of agency relations and work closely on projects in music sync and supervision whilst developing the creative aesthetic of CORD as a whole. This comes after CORD’s recent acquisition by gaming and localisation specialists Keywords Studios.

Commenting on her new position, Hollie says: “I am thrilled to have taken on the role as Creative Director at CORD. It is an incredibly exciting time here as we grow and explore new opportunities within our Keywords family. I am very much looking forward to stepping into this role and continuing to develop our Supervision Team within the fields of Advertising, Brand Partnerships and Gaming.”